Partner Marketing Manager, AWS

Job Description

We’re looking for a Partner Marketing Manager for AWS to join Procore’s Marketing team. In this role, you’ll spearhead our efforts in promoting Procore solutions on the AWS Marketplace and drive awareness, adoption, and sales growth with AWS. 

As a Partner Marketing Manager for AWS, you’ll partner with our Marketing and Sales teams to manage our AWS partner program activities. This is a dynamic role for someone who has Marketplace experience and is ready to put their omnichannel skills in motion for this growing global business.

This position reports to our Sr. Director of NAMER and Global Strategic Marketing, and can be based remotely in the United States. We’re looking for someone to join us immediately.

What you’ll do:

• Create and implement a strategic AWS roadmap alongside a detailed annual marketing plan to enhance the visibility, increase sales and accelerate deal velocity of Procore solutions on AWS Marketplace.

• Spearhead co-marketing efforts with AWS Marketplace to foster mutual growth and strengthen the partnership. This includes co-branded collateral, sales enablement kits, webinars, co-branded events, win-wires, sponsorships etc.

• Work with analytics team to provide reporting and recommendations based on data from all programs. Analyze results and provide recommendations and insights or continuous improvements. 

• Lead AWS Marketplace Partner Program(s), including evaluating eligibility for funding, leveraging AWS GTM resources, adapting marketing toolkits, executing partner program initiatives, and achieving pipeline and stretch goals set by AWS Marketing.

• Develop and implement AWS focused integrated marketing campaigns and events utilizing allocated budget to achieve demand generation, enhance customer engagement, and drive pipeline growth.

• Collaborate with the dedicated AWS Account team through weekly updates to ensure the AWS vertical sales teams are engaged and well-informed about Procore and manage product listings on AWS marketplace.

• Working with Product Marketing and Sales Enablement, equip sales teams and SDRs with customer-obsessed, tailored materials with compelling messaging to drive customer progression through the sales funnel. This will include sales enablement assets, use cases, battlecards and innovative sponsorships etc.

• Collaborate closely with teams across the business to communicate to the AWS GTM team how Procore is aligning on quarterly and annual marketing initiatives using the company's business goals and meeting AWS Partner program metrics.

• With deep knowledge of the AWS Partner program and AWS Partner Central, track campaign performance and analyze data to deliver ROI to meet funding guidelines and manage reimbursements through AWS Payee Central.

What we’re looking for:

• 5+ years in B2B marketing and fluency in the strategy, tactics, metrics, and best practices for growing awareness and demand generation, preferably in SaaS

• Extensive knowledge of the AWS Marketplace, the AWS Partner program, AWS Partner Central, and expertise in managing AWS-related processes such as funding and reimbursements through AWS Payee Central

• Coordinate with Procore sales and partner team to collaborate on other partner program activations, creating templates and GTM programs 

• Strong collaboration and teamwork skills to work effectively with cross-functional teams, including AWS GTM teams, Sales, Product Marketing, and other internal departments

• Proficiency in creating and delivering sales enablement materials, including tailored messaging, use cases, webinars and event management to drive customer engagement through the sales funnel

• Ability to analyze and optimize campaign performance, ensuring alignment with business goals and maximizing ROI while adhering to AWS Partner program metrics

• Collaboration with analytics and reporting teams to provide insights and ROI analysis across all programs

• Excellent communication and organizational skills to align quarterly and annual marketing initiatives with business objectives and keep stakeholders informed and engaged

• Bachelor's Degree in Marketing or Business, or comparable work experience

Additional Information

Perks & Benefits

At Procore, we invest in our employees and provide a full range of benefits and perks to help you grow and thrive. From generous paid time off and healthcare coverage to career enrichment and development programs, learn more details about what we offer and how we empower you to be your best.

About Us

Procore Technologies is building the software that builds the world. We provide cloud-based construction management software that helps clients more efficiently build skyscrapers, hospitals, retail centers, airports, housing complexes, and more. At Procore, we have worked hard to create and maintain a culture where you can own your work and are encouraged and given resources to try new ideas. Check us out on Glassdoor to see what others are saying about working at Procore.

We are an equal-opportunity employer and welcome builders of all backgrounds. We thrive in a diverse, dynamic, and inclusive environment. We do not tolerate discrimination against candidates or employees on the basis of gender, sex, national origin, civil status, family status, sexual orientation, religion, age, disability, race, traveler community, status as a protected veteran or any other classification protected by law.

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Alternative methods of applying for employment are available to individuals unable to submit an application through this site because of a disability. Contact our benefits team here to discuss reasonable accommodations.

For Los Angeles County (unincorporated) Candidates:

Procore will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable federal, state, and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act.

A criminal history may have a direct, adverse, and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment: 1. appropriately managing, accessing, and handling confidential information including proprietary and trade secret information, as well as accessing Procore's information technology systems and platforms; 2. interacting with and occasionally having unsupervised contact with internal/external customers, stakeholders, and/or colleagues; and 3. exercising sound judgment.