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ANZ Campaign Manager

Sydney, NSW, Australia

ANZ Campaign Manager

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ANZ Campaign Manager

  • R0009876
  • Sydney, NSW, Australia
  • Marketing
  • Full-time

Job Description

We’re looking for a results-driven Campaign Manager to join our growing team in ANZ. Procore is expanding our reach internationally, helping construction companies revolutionise their businesses. We’ve earned the #4 spot on Glassdoor’s 2019 Best Places to Work, #8 on Forbes 2020 Cloud 100, and are continuing our expansion into the global market. Are you up for the challenge?

As Campaign Manager, you’ll generate a qualified sales pipeline and increase brand awareness by planning and delivering targeted enterprise/named account marketing campaigns across digital, paid search, email, social, web, events, media, direct mail, and more. You’ll partner closely with colleagues in marketing, sales, customer success in ANZ, marketing support teams at our US HQ in California, and external agencies. 

This role reports to our Senior Country Marketing Manager, ANZ, and is based out of our Sydney, Australia office, We’re looking for candidates to join us immediately.  

What you'll do:

  • Plan and deliver demand generation campaigns and tactical programs to large accounts that generate qualified sales pipeline through the buyer and renewal journey
  • Take a disciplined approach to monitor marketing and sales funnel metrics and implementing measures that optimise conversion rates at each stage of the buyer journey
  • Manage digital media across multiple channels including paid search, paid social, display advertising, content syndication, and account-based marketing (ABM)
  • Execute email marketing programs, virtual events, webinars, and field events
  • Write briefs for creative production and media plans for digital media teams
  • Support the development of effective marketing content and assets, with a focus on telling our customers’ stories
  • Build tight relationships with sales, ensuring campaign enablement, creation of sales tools, and regular tracking of campaign engagement in top accounts
  • Support the creation of scalable, repeatable campaign playbooks, with the ability to customise 

What we are looking for:

  • 3+ years of proven multi-channel B2B demand generation marketing experience within enterprise software/SaaS 
  • Very strong written and verbal communication skills. This role demands someone with a knack for creative storytelling and great attention to detail
  • Very strong project management skills with the ability to multi-task and complete projects flawlessly under tight project deadlines
  • Demonstration of tight marketing and sales alignment and comfortable working with senior management and enterprise account teams 
  • Proven success creating and executing integrated marketing campaigns for large accounts using tactics that include web, digital advertising, PPC, content marketing, third-party media, SEO, Social (Facebook, LinkedIn, Twitter, etc.), as well as direct mail, webinars, and events
  • Familiarity with core marketing tools: CRM (Salesforce), marketing automation tools (Marketo), engagement tools (Drift), ABM (Demandbase), tracking and analytics tools (Tableau, Google Analytics, Adobe Analytics) to assess campaign effectiveness 
  • Knowledge of the enterprise software purchase process and how to identify opportunities to create demand and accelerate opportunities 
  • Outstanding problem-solving and analytical capabilities as the basis for ABM planning and optimisation
  • Self-starter that enjoys fast-paced, and often ambiguous working environments

Additional Information

Perks & Benefits

At Procore, we invest in our employees and provide a full range of benefits and perks to help you grow and thrive. From generous paid time off and healthcare coverage to career enrichment and development programs, learn more details about what we offer and how we empower you to be your best.

About Us

Procore Technologies is building the software that builds the world. We provide cloud-based construction management software that helps clients more efficiently build skyscrapers, hospitals, retail centers, airports, housing complexes, and more. At Procore, we have worked hard to create and maintain a culture where you can own your work and are encouraged and given resources to try new ideas. Check us out on Glassdoor to see what others are saying about working at Procore.

We are an equal-opportunity employer and welcome builders of all backgrounds. We thrive in a diverse, dynamic, and inclusive environment. We do not tolerate discrimination against employees on the basis of age, color, disability, gender, gender identity or expression, marital status, national origin, political affiliation, race, religion, sexual orientation, veteran status, or any other classification protected by law.

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